Walk On
Whatever you wear, walk on
‘Walk On’ is a manifesto film celebrating people from all parts of the gender spectrum and the clothes they choose to wear. We worked with the LGBTQ community to develop the script and write original music. ‘Walk on’ was our message, ‘charisma’ was the driving spirit, from casting to styling to cinematography. Gender and sexuality are no longer binary assumptions and yet the fashion industry remains constrained by binary gender. The London Queer Fashion Show is a catwalk & emporium showcasing London’s most diverse and electric new fashion talent - here to shake things up.
Challenge
San Francisco dating app HER wanted to launch the London Queer Fashion Show with a short film celebrating non-binary fashion. The London Queer Fashion Show is a catwalk & emporium showcasing London’s most diverse and electric new fashion talent - here to shake things up.
Insight
Gender and sexuality are no longer binary assumptions and yet the fashion industry remains constrained by binary gender.
Solution
‘Walk On’ - a manifesto film celebrating people from all parts of the gender spectrum - and the clothes they choose to wear. We worked with the LGBTQ community to develop the script and write original music. ‘Walk on’ was our message, ‘charisma’ was the driving spirit - from casting to styling to cinematography and energy of the actions.
Results
Sell out London Fashion Show Event
1x Brand Launch Film